LeEco Le 2: Taking the fight to Redmi Note 3 and Samsung Galaxy J7

Le 2 Box

It’s a virtual war in India’s burgeoning smartphone market especially in the mid-segment category, where most smartphone manufacturers see growth coming from. A research report from Cyber Media Research (CMR), suggests that for the first time in India, the average selling price of smartphones rose 25% year-on-year, with the mid-range category, 10-15k becoming more popular to beat the budget category, 6-8k. This has resulted in consumers being swamped with options, leaving them spoilt for choices but also bewildered and confused at the same time.

Le 2 Box

LeEco’s recently launched Superphone Le 2 has taken the Sub-15k category by storm. Owing to its powerful processor, best-in-class design and revolutionary CDLA technology which has taken audio experience in smartphones to a whole new level, Le 2 is a tough competitor to its peers such as Samsung Galaxy J7 and Xiaomi Redmi Note 3.

From a consumer standpoint, it is now more important than ever that a smartphone exceeds all expectations across categories – display, camera quality, storage capacity and aesthetics among others. And Le 2 ticks all boxes here which makes it a headliner among smartphones in this category as per technology experts!

And here’s what makes this all possible –

Processor: Powerful and delivers a seamless performance

Le 2’s performance is considerably enhanced from the earlier models and complementing its 3GB of RAM and 32GB of onboard storage is the powerful Octa-Core Qualcomm ® Snapdragon ™ 652, the fastest processor in this price segment. On the other hand, Redmi Note 3 is powered by 1.4GHz hexa-core Qualcomm Snapdragon 650 and comes with 2GB RAM and packs 16GB of internal storage. Samsung Galaxy J7 is backed by 1.5GHz octa-core Samsung Exynos 7580 processor and comes with 1.5GB RAM and packs 16GB internal storage. With these specifications, Le 2 promises to deliver an unmatched experience to users without any issues of their smartphone lagging.

Le 2 clearly wins hands down when one looks at its processor and storage capacity, making multi-tasking a delight for users!

Display: Big and Bright

One of the most important aspect that users consider when deciding on a smartphone is the display quality it offers, that majorly dictates how their overall experience with the phone will be.

LeEco’s Le 2 flaunts a 5.5 inch Full HD display and comes with an in-cell display screen which is usually featured with flagship phones. The screen’s blue light filter helps reduce eye fatigue, while at the same time, the in-cell screen allows devices to be thinner and lighter.

Here again, Le 2 stands out with its amazing display, making viewing experience for users an excellent one!

 Additionally, Le 2 has an edge with its content proposition and flaunts the world’s first CDLA technology, patented by LeEco that gives users benefits that no one smartphone offers! Le 2 comes bundled with one year LeEco Membership worth Rs 4900 that gives users access to Big Ticket International Live Concerts, exclusive Live Streaming of Major Entertainment Events & Music Concerts Worldwide among other benefits.

Le 2 also incorporates the World’s first CDLA Standard that enables end-to-end lossless digital music transmission. The Superphone adds a whole new dimension to the future of smartphones by taking a leap into the next big thing in audio technology – Continual Lossless Digital Audio (CLDA) technology that has made the traditional 3.5 mm audio jack redundant.

And all this comes packed to users in Le 2 at a competitive price of Rs 11,999. While Samsung J7 is available at a price of Rs 15,999 and Redmi Note 3 costs Rs 11,999. Here as well LeEco’s Le 2 stands out given the plethora of benefits its Membership offers to users!

 

Model Le 2 Samsung J7(2016) Xiaomi Redmi Note 3
Resolution 1920*1080(403ppi) 1280*720(267ppi) 1920*1080(403ppi)
Chipset Snapdragon 652 with Adreno 510 Exynos 7870  with Mali-T830MP2 Snapdragon 650 with Adreno 510
Processor 1.8 GHz Octacore Octa-core 1.6 GHz Quad-core 1.4 GHz &
Dual-core 1.8 GHz
Memory 32GB 16GB 32GB
RAM 3GB 2GB 3GB
Camera 16MP/ 8MP 13MP/ 5MP 16MP/ 5MP
OS Marshmallow Marshmallow Lollipop
Audio CDLA 3.5mm 3.5mm
Bundled up  – Eros Entertainment for One year
– Yupp TV subscription for one year
– 5TB cloud storage
@ 4900
– Rs 1200/- Off On All SBI Debit/Credit Card Purchases, Double Data Offer On Vodafone Made On All Data Purchases From 28th June, 2016 Till 30th September 2016 And Free CDLA Earphones Worth Rs.1990
Price INR 11,999/- INR – 15,990/- INR – 11,999/-

 

The first flash sale for Le 2 starts at 12 noon on June 28, registrations for which will close at 11 AM on the same date.

Here’s how you can get access to a LeEco Le 2!

Registration pages

LeMall

http://in.lemall.com/in/campaigns/Le20620.html?cps_id=SMFB_le2_20160617_FB

Flipkart

http://www.flipkart.com/leeco-le-2/p/itmejeucxaxmnk8k?pid=MOBEJEUCS2Z4N2E2

 

About Shakthi

I am a Tech Blogger, Disability Activist, Keynote Speaker, Startup Mentor and Digital Branding Consultant. Also a McKinsey Executive Panel Member. Also known as @v_shakthi on twitter. Been around Tech for two decades now.

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