Launched on August 17th 2016 at the Zenvolution India event, the stunning Zenfone 3 Laser will now be available in the country. The Zenfone 3 Laser is ASUS’ latest offering from the Zenfone 3 range that offers high-end specifications at an affordable price tag – starting at INR 18,999. The smartphone will initially be available on Flipkart for a month. Post that, it will also be available on other leading e-commerce sites and in leading retail stores & Asus Exclusive Stores across India.
The true test of any smartphone lies in the overall performance. Considering that, the Zenfone 3 Laser is a perfect choice for any gadget lover. With its massive 4GB RAM, multitasking becomes easier, and running heavy applications is a breeze. A Snapdragon octa-core 64-bit processor, along with the 4GB RAM, offers more than adequate performance levels for any consumer. Not limited to this, the Zenfone 3 Laser also has a 3000 mAh battery, that lasts long enough for even the most elaborate user.
Not just processing power, a good camera has become the need of the hour. The Zenfone 3 Laser, is the perfect device for the photographer in anyone. With a 13MP/8MP (rear + front) camera, the Zenfone 3 Laser has the next generation PixelMaster 3.0 with a 13MP sensor, large f/2.0-aperture lens and 0.03 seconds laser auto-focus. It also has the capability for electronic image stabilization (EIS) to create blur-free videos. The second generation laser focus system on the phone, has a range of 1.5 meters, which is twice the distance of other laser focus systems. The phone is also equipped with a color correction sensor that automatically adjusts the resulting colours in the photograph, making it look absolutely stunning and natural.
Along with all these high-end features, the premium design of the Zenfone 3 Laser is elegant. Its finely sandblasted aluminum body with rounded sides is perfectly enhanced by diamond-cut chamfered edges. This results in a luxurious looking product to please even the most artistic eye. This carefully crafted design lends the smartphone a sophisticated look, while maintaining its durability and comfort.
When it comes to the display, the Zenfone 3 Laser has a 5.5-inch, full HD (1920 x 1080) IPS panel, which makes it the ideal device for any multimedia usage. The display also has a special feature – a ‘Bluelight filter’ which, when activated, reduces blue light emissions by up to 30%, thereby reducing eye fatigue. This becomes especially useful during long sessions of gaming or reading. The phone also has a rear-mounted fingerprint sensor, which allows for quick and convenient 0.3-second unlocking and authentication, with the capacity for registering up to five different fingerprints.
Commenting on this, Peter Chang, Region Head – South Asia & Country Manager for ASUS India said, “With the Zenfone 3 range, we introduced a series of smartphones in India to appeal to a wide range of audience. The Zenfone 3 Laser is the perfect blend of affordability and luxury, with its high-class specifications at an affordable price tag. With its 13MP rear camera and 0.03 seconds laser auto-focus ability, it is ‘the’ device for the photography enthusiast in anyone.”
Available in exciting colours like Glacier Silver and Sand Gold, the Zenfone 3 Laser comes at an affordable price, starting at INR 18,999.
SPECIFICATIONS – ZENFONE 3 LASER
| Model | ZC551KL | |
| Construction | Premium-crafted metallic design with Corning Gorilla Glass and 2.5D contoured edges | |
| Slim bezel (2.58mm) and 77% Screen to Body ratio. | ||
| Exquisite Zen pattern inspired buttons | ||
| Display, Resolution | 5.5″ Full HD 1920 x 1080 display | |
| 500nits brightness | ||
| Gorilla Glass 3 with 2.5D contoured edges | ||
| Processor | CPU | Snapdragon octa-core 64-bit processor |
| GPU | Adreno 505 | |
| Memory | RAM / ROM | 4GB RAM / 32GB ROM |
| PixelMaster | Front Camera | 8MP PixelMaster Camera, f/2.0 aperture, 89˚ wide view angle |
| Camera | HDR / Lowlight Selfie | |
| Rear Camera | 13MP PixelMaster Camera (Sony IMX214) ; f/2.0 aperture | |
| 2nd generation 0.03s laser auto focus | ||
| Color correction (RGB) sensor for the best white balance and natural-looking colors | ||
| Dual-LED real tone flash | ||
| Camera features | Electronic image stabilization for the best steady video / FHD video recording | |
| 52MP Super Resolution Mode | ||
| Advanced Lowlight / Real-time HDR | ||
| 32 seconds long exposure | ||
| Selife beautification mode / Manual mode | ||
| Wireless | Wi-Fi 802.11 b/g/n, Wi-Fi Direct, hotspot | |
| CAT. 4. 150/50Mbps (download/upload) | ||
| Connectivity | Bluetooth 4.0 | |
| Rear fingerprint security sensor (0.3 second unlock) | ||
| SIM card and SD slot | slot1:Micro SIM (3G/4G) | |
| slot2:Nano SIM (3G/4G) / up to 128GB Micro SD | ||
| GPS | GPS, AGPS, GLONASS, BEIDOU | |
| OS | Android M with ZenUI 3.0 | |
| Battery | 3000 mAh (22 day standby on 3G) | |
| Audio | ICEpower enhanced speaker | |
| Dual Microphone with Noise Cancellation | ||
| Audio Wizard for enhanced audio experience | ||
| Dimensions | 149 x 76 x 7.9mm | |
| Weight | 150 grams | |
| Color | Glacier Silver, Sand Gold | |
ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets, smartphones and wearables. Driven by innovation and committed to quality, ASUS won 4,368 awards in 2015 and is widely credited with revolutionizing the PC industry with its Eee PC™. ASUS has more than 17,000 employees around the globe with a world-class R&D team of over 5,500 engineers. Company revenue for 2015 was approximately US$14 billion.
