In April, twitter launched Twitter Lite, a new mobile web experience that minimizes data usage, loads quicker on slower connections, and is more resilient on unreliable mobile networks. Since then they’ve seen an increase in engagement — for example, Tweets sent from Twitter Lite have increased more than 50%. Over the past few months, they’ve added safety and performance improvements in addition to features including GIF search, ranked Home timeline, and more.
Twitter wanted to make Twitter Lite more discoverable, so in September the company tested making it available in the Google Play Store in the Philippines. Through on-the-ground user research and Play Store reviews, they received a lot of valuable feedback. People using the app valued its small size, quick loading, and minimal data usage. Based on these positive results, they have decided to bring it to more people around the world.
Starting today, twitter is adding Twitter Lite to the Google Play Store in 24 more countries across Africa, Asia, Europe, Middle East, and Latin America, specifically: Algeria, Bangladesh, Bolivia, Brazil, Chile, Colombia, Costa Rica, Ecuador, Egypt, Israel, Kazakhstan, Mexico, Malaysia, Nigeria, Nepal, Panama, Peru, Serbia, El Salvador, South Africa, Thailand, Tunisia, Tanzania, and Venezuela.
Whether you’re using Twitter Lite on the mobile web or through the Google Play Store, it’s fast, takes up less space, and is data-friendly:
- Loads quickly on 2G and 3G networks, and offers offline support in case you temporarily lose your connection
- Minimizes data usage, and offers a data saver mode to download only the images or videos you want to see
- Reduces install size to under 3MB so it doesn’t take much room on your phone
No matter where you are in the world, the idea is to make Twitter the best way for you to see what’s happening in the world and talk about it. You can use Twitter and Twitter Lite to get real-time updates on news, sports, entertainment, politics, and other topics that matter most to you. Download Twitter Lite from the Play Store today!